Safer gaming
At its best, gambling offers thrill and excitement. To keep it that way, it must also be controlled and safe.
At Veikkaus, a secure gaming environment is the foundation of everything we do. Our customers can enjoy our games safely while utilizing the responsible gambling tools we provide. In line with our legally defined duty, we ensure that the economic, social, and health-related harms of gambling remain as minimal as possible.
What we do?
identified gaming
care calls to customers
of employees done sustainability training
score in responsible gambling standard audits
"Our responsibility is to provide gambling in the safest possible environment."
Identified gaming only
All Veikkaus games require registration and identification to play. We offer our customers a wide range of gambling control tools, both mandatory and voluntary, set by the customers themselves, including gambling restrictions and self-exclusions.
With mandatory identification for all our games, we are one of the pioneers of more responsible gambling globally.
Tools for gambling control
Gambling stays enjoyable when you stick to amounts that suit your budget and only wager what you're prepared to lose without regret. On our Pelaa maltilla - Play in moderation page, you'll find tips and tools to help you keep your gambling under control.
Responsible towards customers
Sustainability is rooted heavily in our strategy. Three main focus areas of our Sustainability Program are Our customers, Our team and Our society. A culture of doing the right thing is the foundation of everything we do.
Responsible game development
We carry out a responsibility assessment for every game concept we develop. Veikkaus’ ethical guidelines for game development reflect our commitment to safer gaming and help ensure that games are designed with player safety in mind. As part of these guidelines, we have also defined a set of ethical principles for game development.
